This is fresh on my mind, so I’ll just come out and say it: SEO is pointless when you’re starting your business! We dug into SEO yesterday inside the Creative Business Bootcamp. I wanted to share some thoughts with you if you’re wondering what marketing strategy to choose to grow your audio/music business. I told my...
It’s easy, you just gotta BARP…or Be A Real Person. Being a faceless brand or an unapproachable corporate entity doesn’t cut it, and in this quick conversation snippet we’ll dig into what it really takes. For Instantly Make Better Mixes: https://www.StepByStepMixing.com Build a Creative Business: https://www.BBenediktsson.com Unlock the Secrets of the Music Industry: https://www.IndieMusicAcademy.com...
If you don’t have a budget for paid ads, don’t worry. You can still build a healthy audience without spending a penny on ads. Audio issues didn’t pay for any advertising in the first few years and relied solely on organic traffic to reach the right audience. Here’s the quick mindset you need to keep...
How do you make sure your ads get seen by the right people? And when you find the right people, how do you make sure they take the next step with you to become your fan or client? Watch this video to hear our thoughts on positioning your ads correctly so that they attract the...
If you’re pursuing music just to make lots of money, quit now. I’m not saying you can’t make a good living as a musician. You can. But money cannot be the driver of your music career. You will burn out because building a career in music is work. You’re building something. Ever see a building...
We’re not in our parents’ music industry anymore. So we can’t just plan to “hit it big.” You have to get creative. That means pursuing multiple streams of revenue. Try including income sources that aren’t directly from making music but adjacent to making music. This is where writing music advice content comes in. Music Writing...
Personal Branding in the Music Industry means a lot of different things to different people, but one thing’s for sure, your Brand is THE most important thing besides the work that you do/create. If you’re an Artist or Music Producer, YOU are your brand. Your branding is what sets you apart from the millions of...
Did you know that the most popular food in Iceland isn’t some fancy delicacy? It’s actually just the simple Icelandic hot dog. It’s completely different from any of the American hot dogs. It’s made with lamb and has a variety of condiments “native” to Scandinavia. Here’s a picture: And the best place to get a...
“Do what you love,” they say. Yeah, it’s easy to say that. But how do you actually do what you love more often? You love making music, but can you actually do it for a living? How To Balance Your Day Job With Music If you’re like me, it’s so hard to do something when...
If anyone knows about procrastination, it’s me. I can be the biggest procrastinator of them all. Whether it’s noodling on my guitar, watching YouTube videos for “research,” or just scrolling social media. There’s always something to distract me. But after more than 12 years as an active musician, I’ve finally figured out how to get...